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“Marketing, Mishaps, and Making It Happen”
From Office Visits to Crockpot Wins: Episode 6 is Here
Hi friends!!!
We’re back with another raw, relatable, and ridiculously entertaining episode of The Making Of Bloom Dental Co. 🎧
In Episode 6, Dr. Toni Torres shares what it’s really like three weeks into opening her dream dental practice. From tech meltdowns and marketing wins to a very unexpected late-night office visitor 😳, this episode is full of real talk on what it takes to build a dental startup brick by brick.
Dr. Ashley and Dr. Toni dive into:
✨ Tech frustrations (AI, X-rays, and the magic of dry heat sterilizers)
📍 Tracking ROI from Google ads, mailers, and chamber mixers
📦 Startup freebies + marketing hacks on a tight budget
🎁 Custom Bloom Dental Co. merch and how patients are responding
📈 The growing buzz—and growing schedule—at Bloom
This one’s for every doctor navigating the wild ride of the first 90 days. It’s messy. It’s motivating. And it might make you laugh out loud.
🎙️ Listen now: APPLE PODCASTS or SPOTIFY
If you love what we're building, forward this email to a fellow dentist who's just getting started. Every share helps spread the message that you don’t have to do this alone.
Until next week,
💛 Dr. Ashley Joves
Find me @ashleyjovesdds / @themaking.of / www.themakingofpodcast.com
Follow along with Toni:
📸 Instagram: @the.joyful.dentist @bloomdental.co
🌐 Website: www.bloomdentalco.co
P.S. Don’t forget to leave a review on Spotify or Apple Podcasts—it helps other dentists find us and fuels this mission we believe in so deeply.
🔥 BONUS: Chicken Chili Recipe Drop Toni's crockpot wins are too good not to share.
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P.S. This episode is presented by our incredible sponsors Studio EightyEight — dentistry’s story-driven growth agency → Studio 8E8: https://s8e8.com/vsl

The Making Of has partnered with Net32, the dental marketplace that lets you compare vendors, brands, and pricing in one place. → Net32: www.net32.com/TheMakingOf


